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Add-On Workshops: Make the most out of #GSMCON2021

Mar 10, 2021

Get the absolute most out of your virtual Government Social Media Conference experience this year by adding on these pre-conference workshops hosted by industry experts. Deep dive into some of your most requested topics to get the latest need-to-know info most important for govies.

How do you register? Purchase workshops for $75 each when you save your spot for #GSMCON2021, or if you already registered, please reach out to us, and we’d be happy to help. 

Intro to Government Social Media - Best choice if you’re a new socialgov or want to learn the basics! 
This is a beginner level introductory training session geared towards social media professionals who are either new to government or familiar with government but new to managing social media hosted by two industry experts, Jen Davies from the City of Las Vegas, and Warren Kagarise from King County, WA. 

Topics Covered: What government social media managers should know about Facebook, Twitter and Nextdoor (including government-specific recommendations & features). Overview of government-focused social media issues including public records, FOIA, managing comments and a quick primer on policy.

Smartphone Video Lab hosted by Kerry Shearer
In this in-depth demonstration, Kerry Shearer, "The Livestream Expert" and former Sacramento County PIO, will help you develop fast, effective video creation skills on your smartphone. Videos aren’t just used to spread information; videos can help you build trust, humanize your agency and create a stronger connection with your audience. Kerry will have insider examples, tips, techniques and tools you can use to help your agency shine by integrating frequent video updates into your social media plan.

Legal & First Amendment Issues for SocialGov
Several legal issues involved with government use of social media will be covered in this workshop facilitated by Mark R. Weaver, a leading crisis communications advisor and attorney for public sector clients. Knowing how the First Amendment applies to your social media presence can protect you from a lawsuit, legal fees and damages. This lively workshop features practical tips in plain language about issues such as government forums, blocking users, deleting comments, viewpoint discrimination, employee use of social media and more.

Best communicate with the public you serve by becoming a part of the free Government Social Media network — only available to full/part-time employees of government or educational institutions. 

We support the largest network of government social media professionals in the U.S. by guiding government agencies through complex social media issues. Government Social Media helps you successfully communicate with the public you serve, protect your agency and keep public trust while finding your support community. 

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