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SocialGov Blog

Stranger Things & socialgov? How pop culture trends boost accessibility awareness

Aug 02, 2022

Contributed blog by Ariana Donley, Web & Social Media Specialist at Government Social Media

Socialgovs are always encouraged to craft social media content with the goal of harnessing two-way communication. As you weigh all potential outcomes of the messaging you’d like to publish, it’s crucial not to overlook people with disabilities who engage with your content in unique ways....

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How to design for government social media

Aug 25, 2021

We’ve all heard the phrase, “content is king,” originally written by Microsoft founder Bill Gates in 1996. Many years later it still remains true, especially because of the increased emphasis on social media and content marketing strategies used to capture attention. How does this correlate with government social media communicators? In order to succeed in building online...

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3 Tools to Elevate Your SocialGov Content

Aug 03, 2021

Government social media professionals have a lot to keep up with — creative tools, accessibility, popular trends, and so much more. Here are 3 useful tools and resources to help you stay up to speed in your government social media professional role.

Use Canva like a pro

If you don’t already use Canva, you may want to consider creating an account (depending on your needs, even a free...

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3 Top Tips: Engaging & Accessible Social Media Webinar

Jul 27, 2021

Government Social Media along with digital accessibility experts from Minnesota IT services hosted a free, publicly-available webinar, “Connect to All of Your Community: Engaging and Accessible Social Media.”

Communicating with the people you serve in government requires connecting through digital services. To ensure equity, we must make digital content with accessibility in mind....

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3 Easy Ways to Make Your Social Media Accessible

Jul 07, 2021

As a social media professional in government, you’re faced with many challenges — one of them being, digital accessibility. On a day-to-day basis you welcome, interact and communicate important messages to the people you serve, however, people with disabilities or those who have difficulty using social media don’t have the same experience as others using these platforms....

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