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SocialGov Blog

Social media image sizes 2021: Socialgov cheat sheet

Sep 03, 2021

Gone are the days when it was perfectly acceptable to repurpose the same image, no matter the size, on more than one social media platform. Nowadays, the recommended social media image sizes seem to be constantly changing — what has become so important to your social media strategy has also become just as difficult to keep up with. In this quick guide, we’ll go over the most recent...

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September observance calendar roundup

Aug 26, 2021

What days should you keep in mind for your government social media content calendar? Here’s a helpful roundup of some of the observed days happening in September you might want to build content for — or be mindful of — for your government social media accounts.

Please keep in mind that this may not be a full list, and we encourage you to check other sources like List of...

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How to design for government social media

Aug 25, 2021

We’ve all heard the phrase, “content is king,” originally written by Microsoft founder Bill Gates in 1996. Many years later it still remains true, especially because of the increased emphasis on social media and content marketing strategies used to capture attention. How does this correlate with government social media communicators? In order to succeed in building online...

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SocialGov secret: Being social, not doing social media

Aug 16, 2021

Contributed blog by Russel Lolacher, Director of Web and Social Media Services for the BC Ministry of Transportation and Infrastructure and author of the Relationships at Work blog

One of the biggest mistakes I’ve seen government organizations make on social media is treating it like it’s not SOCIAL media. They find it far more important to DO a platform than BE the experience their...

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3 Tools to Elevate Your SocialGov Content

Aug 03, 2021

Government social media professionals have a lot to keep up with — creative tools, accessibility, popular trends, and so much more. Here are 3 useful tools and resources to help you stay up to speed in your government social media professional role.

Use Canva like a pro

If you don’t already use Canva, you may want to consider creating an account (depending on your needs, even a free...

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3 Top Tips: Engaging & Accessible Social Media Webinar

Jul 27, 2021

Government Social Media along with digital accessibility experts from Minnesota IT services hosted a free, publicly-available webinar, “Connect to All of Your Community: Engaging and Accessible Social Media.”

Communicating with the people you serve in government requires connecting through digital services. To ensure equity, we must make digital content with accessibility in mind....

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August Observance Calendar Roundup

Jul 23, 2021

What days should you keep in mind for your government social media content calendar? Here’s a helpful roundup of some of the observed days happening in August you might want to build content for — or be mindful of — for your government social media accounts.

Please keep in mind that this may not be a full list, and we encourage you to check other sources like List of National...

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How to Explain to Colleagues What SocialGov Really Is

Jul 08, 2021

Contributed blog by Russel Lolacher, Director of Web and Social Media Services for the BC Ministry of Transportation and Infrastructure and author of the Relationships at Work blog

World Social Media Day is an annual opportunity not only to celebrate this new form of engagement, but also one to inform and educate your own public sector organization about what its own social media efforts do to...

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3 Easy Ways to Make Your Social Media Accessible

Jul 07, 2021

As a social media professional in government, you’re faced with many challenges — one of them being, digital accessibility. On a day-to-day basis you welcome, interact and communicate important messages to the people you serve, however, people with disabilities or those who have difficulty using social media don’t have the same experience as others using these platforms....

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July observance calendar roundup

Jun 24, 2021

What days should you keep in mind for your government social media content calendar? Here’s a helpful roundup of some of the observed days happening in July you might want to build content for — or be mindful of — for your government social media accounts.

Please keep in mind that this may not be a full list, and we encourage you to check other sources like List of National...

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