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Graphic featuring photos of 3 people and text that says Brittany Brown of NASA, John Gonzalez of the Northeast Ohio Regional Sewer District and Matt Turner of the National Park Service

Behind the Creative Process at GSMCON: NASA, National Park Service & Northeast Ohio Regional Sewer District

May 07, 2025

Registration officially closes for the 2025 Government Social Media Conference after May 9, 2025. This is your mission-critical opportunity to get the training, strategy, and support you need to lead in today’s digital public service landscape. Secure your spot at the premier event for government social media professionals by registering now.

You’ve seen their creativity at play in their work, and now, only at the Government Social Media Conference 2025, you’ll have the opportunity to learn from three of the industry’s best!

In our brand-new keynote panel, Behind the Scenes of the Creative Process, we’re spotlighting the minds behind standout government social media accounts, including NASA, National Park Service and the Northeast Ohio Regional Sewer District.

This mainstage conversation dives into how socialgovs take their ideas and transform it into a campaign that sticks. Hear how they collaborate with teammates, get leadership buy-in, and keep their messaging on-mission while still pushing creative boundaries.

Meet the Speakers

Brittany Brown, NASA’s Digital & Technology Division’s lead 

John Gonzalez, Senior Communications Manager with the Northeast Ohio Regional Sewer District

Matt Turner, Social Media Specialist with the National Park Service

GSMCON’s kickoff keynote panel, Behind the Scenes of the Creative Process, will give attendees the inside scoop on how these social pros turn routine topics into imaginative posts by collaborating with teammates, earning leadership support, and building trust along the way.

This engaging panel will give you the tools you need to generate campaigns that captivate, inform and reflect your organization’s mission. Register now to hear from these experts and more! 

You only have until May 9…

… to register for the 2025 GSMCON! What are you waiting for? 

Get yourself mission-critical learning from experts in the industry and networking with people who understand what you experience at work. 

This is your chance to be inspired, get reenergized and takeaway tools that will help you succeed. 

  • 40+ expert-led sessions, from foundational to advanced strategy
  • Solutions from major platforms themselves—LinkedIn, Meta, Nextdoor, and YouTube
  • Tools & case studies to help you lead with clarity
  • Add-on Workshops to deep dive into some of socialgov’s most requested topics
  • A community that knows what it’s like to do your job

📅 Registration closes May 9, 2025—no extensions, no exceptions. Register now to secure your ticket!

Government Social Media® empowers government professionals to achieve mastery in social media through conferences, online training, and association membership. Best communicate with the public you serve and get connected with fellow socialgovs by registering for the 2025 Government Social Media Conference happening in the Orlando-area and virtually from wherever you are! Join the free GSM Network for text-only chats on socialgov topics or access the Government Social Media Association (GSMA) for regional virtual meetups and educational webinars.

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