Content calendars are an important part of every social media strategy. Not only do they help you plan, but they’re crucial to organizing and batching upcoming content. Whether you’re using a spreadsheet, a content management system or simply writing it out, here are some key elements to include in your government agency’s social media content calendar.

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“She doesn’t even go here!” bellows from a towering presence in the back of a crowd. Hidden behind a tightly scrunched hoodie and dark sunglasses, the commenter can’t help but interject during an assembly about kindness in the movie Mean Girls. While its release in 2004 pre-dated social media, this scene mirrors most comment sections today.

Damian — while trying to...

The results are in for the Government Social Media professional association Membership Council! 

After an initial tie in the West region, we held an exciting regional runoff election where members in California, Hawaii, Nevada and Utah voted in another close election. We now welcome new west region representative, Zach Whitney, to the Council!

Here is the full council, including continuing...

Contributed blog by Russel Lolacher, Director of Web and Social Media Services for the BC Ministry of Transportation and Infrastructure and author of the Relationships at Work blog

Time flies, and my decade in the public service at the BC Ministry of Transportation and Infrastructure has certainly attested to that. Ten years of leading a provincial government team in web services and social...

Being a government social media professional is a crucial, complex role — who better to talk about it with than your fellow peers?

Join our Government Social Media network — a free resource to government social media professionals — where you’ll easily collaborate on socialgov's most important issues, find organized, topic-specific conversations, share content and easily...

What days should you keep in mind for your government social media content calendar? Here’s a helpful roundup of some of the observed days happening in June you might want to build content for — or be mindful of — for your government social media accounts.

Please keep in mind that this may not be a full list, and we encourage you to check other sources like List of National...

The results are in for the Government Social Media professional association Membership Council election! 

Following a nomination period and an extremely tight race for the Southeast and Southwest council terms and vacancy in the Northeast region, we’re thrilled to introduce you to the nominees who received the majority vote. In the West region, there was a tie between Cynthia...

The Government Social Media professional association is served by a group of elected volunteer advisors representing regions across the United States. Elections are underway as the Southeast, Southwest and West region council terms are ending and the Northeast region has a vacant seat. 

A Note to Our Outgoing GSM Council (from the Executive Director) 

Though your membership council...

Communicating with the people you serve in government requires connecting through digital services. To ensure equity, we must make digital content with accessibility in mind. 

Join Team GSM and communication and digital accessibility experts from Minnesota IT Services, the state of Minnesota’s IT agency, as they use a person-centered lens to share best practices, resources, and...

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Do you sometimes feel like no one’s listening? Your agency doesn’t care? They don’t quite understand what you’re doing on social media?

In a new research report published today, one interesting fact we learned is this: your good work hasn’t gone unnoticed.

Hootsuite partnered with Govloop to survey nearly 300 federal, state and local government...