2024 Schedule
New! Initial Session/Speaker Lineup Announced
Some sessions and speakers will be announced over the coming months. Check out the lineup below and learn more about the session facilitators on our Speakers page. Rooms and time slots will be assigned later based on the results of our attendee survey, but you can explore detailed session descriptions here and take a look at our tentative schedule at the bottom of this page to plan your trip!
General Sessions
General sessions include keynote-level conversations and panels that all participants will attend at the same time. Exciting General Session updates will be announced soon!
Keynote: SocialGov Unfiltered: Insights on the Growing Influence of Social Media Roles
Jon-Stephen Stansel, Social Media Strategist
Breakout Sessions
AI: Your Ultimate Productivity Partner (Advanced)
Zack Seipert, Central Utah Water Conservancy District
Balance & Wellness Strategies for Busy Communication Professionals (Beginner)
April Leonard, Kansas City Missouri Health Department
Andrea Watts, City of Kansas City, Missouri
Bringing the Pop into Government Culture (Intermediate)
Meredith Haynes, City of McKinney
Abby Aldrich, City of Bedford
Framework for Building a Strong & Consistent Brand Policy (Intermediate)
Ashtyn Reaugh, City of Tulsa
Michelle Brooks, City of Tulsa
How to Best Handle a Visit by a ‘First Amendment Auditor’ (Intermediate)
Dylan Luciano, Concord Police Department
Include Your Whole Audience: Inclusive and Accessible Communications (Beginner)
Jeff Selby, City of Portland Office of Equity
Set up a DEI Framework that Prioritizes Accessibility & Inclusive Content (Intermediate)
Kaitlin Keeler, Oakland County
Harry Weaver III, Oakland County
Social Science Meets Social Media — Get the Most Out of Your Analytics (Advanced)
Bronlea Mishler, Bronlea M Consulting, LLC
Kristin Williams, NineteenEleven Consulting
Supreme Court Weighs In on How the First Amendment Governs Social Media Comments (Advanced)
Mark Weaver, Communications Counsel, Inc.
The Governor Killed My TikTok: Pivoting Social Media Amid Adversity (Intermediate)
Leigh Gibson, Intrepid
Aimee Colton, Utah Department of Transportation
Empowering Leadership & Colleagues to Shape Policy Using Social Feedback (Advanced)
Warren Kagarise, King County, WA
How to Be Everywhere at Once: Empowering Your Peers to Create Content (Intermediate)
Matt Wettengel, South Suburban Parks and Recreation
How to Shake Things Up When You’ve Done This Awhile (Advanced)
Jessie Brown, Iowa Department of Natural Resources
OnlyFans for #SocialGov (And the Science of Capturing Audience Attention) (Intermediate)
Richard Yeakley, City of Longview
Reel Success: Instagram’s Creative Magic for Public Agency Outreach (Intermediate)
Wendy Aguilar, Sacramento Fire Department
Telling Your Story to Amplify the Good (Beginner)
Roshanda Pratt, For Goodness Sakes
Utilizing Inclusive Social Media Strategies to Build Civic Trust (Intermediate)
Stathi Patseas, NYC Civic Engagement Commission
Add-on, pre-conference Workshops
Workshops are 2-hour sessions that happen on Monday, April 15, the day before the conference officially begins! These are deep dives into some of socialgov’s most requested topics. More details on add-on, pre-conference Workshops.
Mastering Instagram Reels for Government Agencies
Angela Ramirez, City of Lakewood, Colorado
Government Social Media 101
Speakers will be announced soon
Legal 301: Advanced Issues on Copyright, Fair Use & AI on Social Media
Julie Tappendorf, Ancel Glink, PC
Speed Sessions
Back by popular demand, we're thrilled to reintroduce Speed Sessions for GSMCON2024, extended now to 15-minutes for each talk! Get ready for fast-paced presentations where you'll walk away with high-impact, actionable advice from two speakers in each session block. More speed sessions will be announced soon!
- Building a Successful Social Media Content Calendar (Beginner)
Steven Shortt, Tacoma Public Utilities -
Dare to Spice Up Government Content (Intermediate)
Nikki Bowers, City of Las Vegas - Drones in Social Media (Beginner)
Josh Leith, Newport Beach Fire Department - Harnessing Staff Power on Social Media (Beginner)
Charles Newman, City of Columbus – Department of Public Service
- Teaching Field Staff How to Take Exceptional iPhone Photos (Beginner)
Heidi Yocum, City of Berkeley - Using Canva’s Built-In AI Tools (Advanced)
Anndrea Harris, Whooann Creative Studio / City of Wichita Falls - Zero-Budget Strategies for Leveraging Influencers (Intermediate)
Timothy Akimoff, Oregon Department of Fish and Wildlife
2024 Tentative Schedule
All times below are in Pacific Daylight Time (PDT), the local time in Palm Springs, California. Virtual participant? The event platform will display session in your time zone.
Please note: the tentative schedule below is provided for your planning and is subject to change.
Monday, April 15, 2024 (Pre-Conference) (Pacific Time Zone)
10am-5:30pm: Add-On Workshops (in-person only)
5-6pm: Virtual Welcome Reception
6-7pm: VIP Cocktail hour
7-9pm: In-Person Welcome Reception
Tuesday, April 16, 2024 (Pacific Time Zone)
7-8am: Continental breakfast & networking
8-9am: Kickoff session
Breakouts
Speed sessions
Lunch
Breakouts
3-4pm: General session
4-4:30pm: Networking/meetups/Expo activities
Wednesday, April 17, 2024 (Pacific Time Zone)
7-8am: Continental breakfast & networking
8-9am: General session
Breakouts
Lunch: Golden Post Awards
Breakouts
3-4pm: General session
4-4:30pm: Networking/meetups/Expo activities
5:30-7:30pm: VIP special activity
Thursday, April 18, 2024 (Pacific Time Zone)
7-8am: Continental breakfast & networking
Breakouts
9-10am: Networking/meetups/Expo activities
Speed sessions
11-Noon: Closing session
See the 2023 archived schedule (pdf).
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